Skip to content

Case study

How Wint scaled smarter with outbound that works


download

Wint helps small businesses eliminate the “ugh” out of bookkeeping. With automated financial services built for busy teams, they make it easier for entrepreneurs to focus on growth (not spreadsheets).

 

Project  Outbound 

Year 2025  |   Industry Accounting

Service area  
Outbound Marketing

Dedicated team  Project Manager, BDR

 

Project Summary

Wint teamed up with Brightvision to bring their outbound strategy to life and start better conversations with the right prospects.

With smart targeting, personalized outreach, and an SDR team that knows how to connect, Wint saw a jump in meetings, leads, and momentum. Now, their outbound engine is humming—and it’s just getting started.

The Challenge

Wint had the product, the platform, and the promise. But they needed a way to reach more of the right people: decision-makers at small and mid-sized businesses across Sweden who were ready to automate their finances but didn't know Wint yet.

AdobeStock_302981026
AdobeStock_635732830

The Solution

Brightvision teamed up with Wint to build an outbound strategy prioritizing connection over cold outreach. Our SDR team used smart segmentation, personalized messaging, and a deep understanding of Wint’s value prop to start genuine conversations with real potential.

The Results

A snapshot of what we achieved together:

62

meetings booked

207

interviews held

6

high-quality leads identified

4

hours average prospecting time per meeting

29
.95%

conversion rate from outreach to engagement

“We are absolutely thrilled with Niklas—he’s truly one of the best meeting bookers I’ve ever worked with, so we feel really confident.”

—Christine Källström, Sales Director, Wint
 

5 Steps
approaches

The partnership between Brightvision and Akeneo encompasses five key strategic approaches. The partnership between Brightvision and Akeneo encompasses five key strategic approaches. The partnership between Brightvision and Akeneo encompasses five key strategic approaches. The partnership between Brightvision and Akeneo encompasses five key strategic approaches. 

  • STEP 1:  Streamlining Operations

  • STEP 2:  Streamlining Operations

  • STEP 3:  Streamlining Operations

  • STEP 4:  Streamlining Operations

  • STEP 5:  Streamlining Operations

What's next? 

Behind the numbers? A growing list of potential clients and a stronger market presence for Wint.

Wint’s outbound strategy isn’t a one-off. It’s a machine that keeps running, booking quality meetings, starting stronger conversations, and building real momentum. And Brightvision is proud to be helping them grow faster, smarter, and more confidently.

Let’s make your outreach work harder (and smarter).
Talk to us.

 Brightvision has the people, process, and platform to help you find your best-fit customers, wherever they are.

Book a meeting below.


You may also interested

 

Read more client cases here